Privacy Policy
Effective date: 1 August 2026 · Last updated: 6 August 2026
WeAll Digital Marketing · India, West Bengal, Gangarampur, 733124 · hello@weall.co.in
Quick Index
1. Introduction & Scope
WeAll ("we," "us," "our," or "the Company") is committed to protecting your personal information and your right to privacy. This Privacy Policy explains how we collect, use, store, share, and protect information when you: • Visit our website at weall.co.in • Fill out our contact or enquiry forms • Engage us for any digital marketing service • Communicate with us via email, phone, or WhatsApp This policy is compliant with the Information Technology Act, 2000, the Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, and the Digital Personal Data Protection Act, 2023 (DPDP Act) of India. If you have any questions about this policy, please contact our Grievance Officer (see Section 12).
2. Information We Collect
We collect the following categories of personal data: A. Information you provide directly: • Name, email address, phone number, and company name (via contact forms) • Budget range and service preferences (via enquiry forms) • Business details shared during onboarding or consultations • Payment and billing details (processed through third-party payment processors) B. Information collected automatically: • IP address, browser type and version, operating system • Pages visited, time spent on pages, referral URLs • Device type and screen resolution • Cookie identifiers and session data (see Section 6) C. Communication records: • Emails exchanged between you and our team • WhatsApp messages and chat records (where applicable) • Call logs and recorded calls (where consent is obtained) We collect only the data that is necessary for the purposes described in this policy (data minimisation principle).
3. Legal Basis for Processing
Under the DPDP Act 2023 and applicable Indian data protection law, we process your personal data on the following lawful bases: • Consent: When you submit a contact form, you consent to us processing your data to respond to your enquiry. You may withdraw consent at any time (see Section 10). • Contractual necessity: To deliver services you have engaged us for. • Legitimate interests: To improve our website, prevent fraud, and manage our business operations — where these interests are not overridden by your rights. • Legal obligation: Where required by Indian law, court orders, or regulatory authority. We will not process your personal data for purposes incompatible with those stated above without your prior consent.
4. How We Use Your Information
We use collected information to: • Respond to your enquiries and service requests promptly • Onboard you as a client and deliver agreed services • Manage your account, send reports, invoices, and campaign updates • Send service-related communications (renewal reminders, project milestones) • Improve our website performance and user experience through analytics • Comply with legal, tax, and regulatory obligations • Prevent fraud and protect the security of our systems Marketing communications: We will only send you promotional emails or messages if you have opted in or engaged us as a client. You can unsubscribe at any time by clicking "Unsubscribe" in any email or by emailing hello@weall.co.in.
5. Sharing Your Data with Third Parties
We do not sell your personal data. We may share your data with the following categories of third parties only as necessary: A. Advertising platforms (for campaign management on your behalf): • Meta Platforms (Facebook, Instagram Ads) — to run and manage paid ad campaigns. You retain ownership of your ad account. • Google LLC (Google Ads, YouTube) — for search, display, and video advertising. • LinkedIn, Twitter/X — where applicable to your campaign scope. B. Analytics and technology tools: • Google Analytics 4 — anonymised website usage tracking • Cloudflare — website hosting and performance (may process IP addresses) C. Payment processors: • For invoicing and payment collection. We do not store card details — payments are processed directly by the payment provider. D. Legal and regulatory authorities: • Where required by Indian law, court order, or lawful authority request. E. Professional advisors: • Lawyers, accountants, or auditors where necessary for legal or financial compliance. All third parties are required to process your data only for the specified purpose and in compliance with applicable law.
7. Data Security
We implement appropriate technical and organisational security measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction, including: • HTTPS encryption for all data transmission on weall.co.in • Access controls limiting data access to authorised personnel only • Regular security reviews of our systems and third-party tools • Secure storage of client data with access logging No method of data transmission or storage over the internet is 100% secure. While we take every reasonable precaution, we cannot guarantee absolute security. In the event of a data breach that is likely to affect your rights, we will notify you as required by applicable Indian law.
8. Data Retention
We retain your personal data only for as long as necessary to fulfil the purposes described in this policy, subject to the following: • Enquiry data (non-clients): Up to 12 months from the date of enquiry, unless you become a client. • Client data: For the duration of the service engagement plus a minimum of 5 years after termination, for accounting, tax, and legal compliance purposes. • Financial records: 8 years as required under Indian tax law. • Marketing opt-out records: Retained indefinitely to ensure we honour your preferences. After the applicable retention period, your data is securely deleted or anonymised.
9. Transfer of Data Outside India
Some of our third-party service providers (including Google LLC and Meta Platforms Inc.) are based outside India and may process your data in countries including the United States and the European Union. When transferring data internationally, we ensure that: • The recipient country provides an adequate level of data protection, or • Appropriate safeguards (such as Standard Contractual Clauses) are in place. By using our website and services, you acknowledge that your data may be transferred to and processed in countries outside India as described in this section.
10. Your Rights Under the DPDP Act 2023
Under the Digital Personal Data Protection Act, 2023 and other applicable Indian law, you have the following rights regarding your personal data: • Right of Access: Request a summary of the personal data we hold about you. • Right to Correction: Request correction of any inaccurate or incomplete personal data. • Right to Erasure: Request deletion of your personal data, subject to legal retention requirements. We may be unable to delete data we are legally required to retain. • Right to Withdraw Consent: Withdraw consent for data processing at any time. Withdrawal does not affect the lawfulness of processing before withdrawal. • Right to Grievance Redressal: Lodge a complaint with our Grievance Officer (see Section 12). • Right to Nominate: Under the DPDP Act, you may nominate another individual to exercise your rights on your behalf in the event of your death or incapacity. To exercise any of these rights, please submit a written request to hello@weall.co.in. We will respond within 30 days of receipt.
11. Children's Privacy
Our services are intended for businesses and professionals. They are not directed at individuals under the age of 18 years. We do not knowingly collect personal data from minors. If you believe we have inadvertently collected data from a minor, please contact us immediately at hello@weall.co.in and we will promptly delete such data.
12. Grievance Officer
In accordance with the Information Technology Act, 2000 and the DPDP Act, 2023, we have designated a Grievance Officer to address any concerns regarding the processing of your personal data. Grievance Officer: Papan Sutradhar Designation: Founder & CEO, WeAll Email: hello@weall.co.in Address: India, West Bengal, Gangarampur, 733124 Response time: Within 30 days of receiving your complaint If you are not satisfied with our response, you may approach the Data Protection Board of India once established, or seek remedy through appropriate legal channels.
13. Links to Third-Party Websites
Our website may contain links to third-party websites. This Privacy Policy applies only to weall.co.in. We are not responsible for the privacy practices, content, or security of any external websites. We encourage you to review the privacy policy of every website you visit.
14. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or business operations. When we make material changes, we will: • Update the "Last updated" date at the top of this page • Notify active clients by email with 14 days' notice before the change takes effect We encourage you to review this page periodically. Your continued use of our website or services after any changes constitutes your acceptance of the revised policy.
For privacy-related queries or to exercise your data rights, contact our Grievance Officer at hello@weall.co.in. Also review our Terms & Conditions, Refund Policy, and Disclaimer.